Pure Encapsulations NR Longevity NAD Supplement – Supports Healthy Aging, NAD+ Replenishment, Mitochondrial Function, with NIAGEN – Gluten Free, Non-GMO, Hypoallergenic – 60 Capsules

Pure Encapsulations NR Longevity NAD Supplement – Supports Healthy Aging, NAD+ Replenishment, Mitochondrial Function, with NIAGEN – Gluten Free, Non-GMO, Hypoallergenic – 60 Capsules

ASIN: B0D7FQS8G4
Analysis Date: Nov 22, 2025

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Review Analysis Results

C
Authenticity Grade
28.00%
Fake Reviews
4.83
Original Rating
4.20
Adjusted Rating

Analysis Summary

The review set shows moderate authenticity concerns with a mix of genuine and potentially incentivized reviews. Analysis reveals: 1) Strong brand loyalty patterns with 6 reviews explicitly mentioning 'Pure Encapsulations' as the only trusted brand, creating unnatural consistency; 2) Multiple reviews contain vague, marketing-like language about longevity and cellular benefits without substantive personal experience; 3) The 5-star rating distribution is extremely skewed (11 of 12 reviews are 4-5 stars) with minimal critical feedback; 4) Several reviews mention taking the product for very short periods (2 weeks) while making strong efficacy claims. However, many reviews contain specific, personal details about health conditions, dosage adjustments, and realistic timelines that suggest genuine user experiences. The presence of some detailed, nuanced reviews balances the more formulaic positive reviews.

Review Statistics

140
Total Reviews on Amazon
-0.63
Rating Difference

Price Analysis

Pure Encapsulations is a premium professional-grade supplement brand, so expect pricing at the higher end of the NAD+ supplement category ($60+ for 60 capsules). Given the exceptional 4.83/5 rating from 140 reviews, this product appears to deliver perceived value despite premium pricing. Buy when you find Subscribe & Save or coupon discounts, but be wary of prices that seem too good to be true.

MSRP Assessment

Estimated MSRP: $75-$90
Source: Brand typical pricing
Amazon Price: Unable to compare

Market Position

Positioning: Premium
Alternatives Range: $30-$120
Value: Pure Encapsulations commands premium pricing for pharmaceutical-grade, hypoallergenic supplements with strong brand reputation in the professional healthcare channel.

Buying Tips

Best Time to Buy: Look for discounts around New Year (wellness resolutions) and Prime Day/Black Friday.
Deal Indicators: Subscribe & Save discounts, coupon clip offers, or bundled pricing with other longevity supplements.
Watch For: Extreme discounts (>40% off) may indicate expired stock or counterfeits given this brand's premium positioning.
Price analysis generated by AI based on product category and market research. Actual prices may vary. Last analyzed: Dec 1, 2025

Understanding This Analysis

What does Grade C mean?

This product has moderate review authenticity concerns. A notable portion of reviews show suspicious patterns. Consider reading reviews carefully before purchasing.

Adjusted Rating Explained

The adjusted rating (4.20 stars) represents what we estimate this product's rating would be if fake reviews were removed. This product's adjusted rating is lower than Amazon's displayed rating (4.83 stars), suggesting positive fake reviews may be inflating the score.

How We Detect Fake Reviews

Our AI analyzes multiple factors: language patterns (generic vs. specific), reviewer behavior (history, timing), temporal anomalies (review clusters), verification status, sentiment authenticity, and statistical outliers. No single factor determines a review is fake - we look at the combination of signals.

Important Limitations

No automated system is perfect. Sophisticated fake reviews can evade detection, and some genuine reviews may be incorrectly flagged. Use this analysis as one data point in your purchasing decision, not the only factor. Reading actual review content yourself is always valuable.

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