What percentage of reviews are fake for this product?

18.00% of the analyzed reviews appear to be fake or inauthentic.

What is the authenticity grade for this product?

The product receives a grade of B based on review authenticity analysis.

How many reviews were analyzed?

38 reviews were analyzed for authenticity patterns.

What is the adjusted rating after removing fake reviews?

After removing suspicious reviews, the adjusted rating is 1.20 out of 5 stars.

How does this analysis help consumers?

This analysis helps consumers identify products with manipulated reviews, enabling more informed purchasing decisions based on genuine customer feedback.

Is this product priced fairly on Amazon?

Based on AI price analysis, this product is Unable to compare.

How is this product positioned in the market?

This product is positioned as a Budget option in its category.

Brother DCP-L2640DW Wireless Compact Monochrome Multi-Function Laser Printer with Copy and Scan, Duplex, Mobile, Black & White | Includes Refresh Subscription Trial(1), Works with Alexa

Name: Brother DCP-L2640DW Wireless Compact Monochrome Multi-Function Laser Printer with Copy and Scan, Duplex, Mobile, Black & White | Includes Refresh Subscription Trial(1), Works with Alexa
Brand: Amazon
SKU: B0CPLFTPCV
Availability: InStock
Rating: 1.2 (38 reviews)

ASIN: B0CPLFTPCV

Analysis Date: Sep 13, 2025

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Review Analysis Results

Authenticity Grade

18.00%

Fake Reviews

1.32

Original Rating

1.20

Adjusted Rating

Analysis Summary

The reviews show a generally authentic pattern with mostly verified purchases (V) and reasonable distribution of ratings. Most reviews contain specific, detailed experiences with the printer including setup details, feature usage, and personal anecdotes. However, there are some minor concerns: several reviews appear overly promotional with generic praise, a few show suspiciously similar phrasing about setup ease, and there's an unusually high number of 0-star ratings that seem legitimate but contribute to some pattern anomalies. The majority of reviews demonstrate genuine user experiences with appropriate criticism and praise.

Review Statistics

2,131

Total Reviews on Amazon

-0.12

Rating Difference

Price Analysis

This appears to be a budget wireless laser printer, but the alarmingly low rating of 1.32/5 from over 2,000 reviews is a major red flag. Consider spending slightly more on a better-rated alternative in the $200-$250 range unless you can verify this specific unit's issues have been resolved. Always check recent reviews for reliability updates before purchasing.

MSRP Assessment

Estimated MSRP: Unknown

Source: Unable to determine

Amazon Price: Unable to compare

Market Position

Positioning: Budget

Alternatives Range: $150-$300

Value: This printer offers basic wireless monochrome laser printing at an entry-level price point, though the extremely low rating suggests potential quality or reliability issues.

Buying Tips

Best Time to Buy: Back-to-school (July-August) and Black Friday are typically best for printer deals.

Deal Indicators: Look for bundle deals with extra toner, price drops below $150, or manufacturer rebates.

Watch For: Extremely low rating (1.32/5) suggests possible defective batches, poor reliability, or misleading product description - verify recent reviews before purchasing.

Price analysis generated by AI based on product category and market research. Actual prices may vary. Last analyzed: Jan 22, 2026

Understanding This Analysis

What does Grade B mean?

This product has good review authenticity with minor concerns. While most reviews appear genuine, we detected some patterns that warrant mild caution.

Adjusted Rating Explained

The adjusted rating (1.20 stars) represents what we estimate this product's rating would be if fake reviews were removed. This product's adjusted rating is lower than Amazon's displayed rating (1.32 stars), suggesting positive fake reviews may be inflating the score.

How We Detect Fake Reviews

Our AI analyzes multiple factors: language patterns (generic vs. specific), reviewer behavior (history, timing), temporal anomalies (review clusters), verification status, sentiment authenticity, and statistical outliers. No single factor determines a review is fake - we look at the combination of signals.

Important Limitations

No automated system is perfect. Sophisticated fake reviews can evade detection, and some genuine reviews may be incorrectly flagged. Use this analysis as one data point in your purchasing decision, not the only factor. Reading actual review content yourself is always valuable.