Choosing a salon-quality shampoo for dry, brittle hair requires understanding formulation specifics
When selecting a professional-grade shampoo like Redken All Soft, buyers should focus on how its argan oil-infused formula addresses specific hair concerns rather than just surface-level softness. This product targets structural repair of dry, brittle hair through its patented Interbond Conditioning System, which distinguishes it from basic moisturizing shampoos.
Key Considerations Before Buying
- Evaluate whether your hair needs protein-moisture balance restoration, as this formula's amino acid complex specifically targets compromised hair bonds.
- Consider your water quality, as hard water can diminish the effectiveness of argan oil-based formulas like All Soft, requiring occasional clarifying treatments.
- Assess your styling routine, as this shampoo's intense moisturizing properties work best for those using heat tools or chemical treatments that cause brittleness.
What Our Analysts Recommend
Quality indicators for professional shampoos include sulfate-free formulations that maintain cleansing power, pH-balanced formulas (typically 4.5-5.5), and concentrated formulas requiring smaller amounts per use. Redken All Soft's inclusion of both argan oil and soy protein suggests a dual-action approach to moisture retention and structural support.
Shampoo & Conditioner Sets Market Context
Market Overview
The professional hair care market has expanded beyond salons, with brands like Redken competing against both luxury consumer lines and salon-exclusive formulas. Products targeting dry/brittle hair now typically combine multiple moisturizing agents rather than relying on single-ingredient solutions.
Common Issues
Many moisturizing shampoos create temporary softness through silicone buildup rather than addressing hair's actual moisture needs, leading to weighed-down hair over time. Consumers often mistake product richness for effectiveness, when proper formulation balance matters more for long-term hair health.
Quality Indicators
Look for shampoos that specify their moisturizing mechanism—whether through humectants, emollients, or occlusives—and provide transparency about ingredient concentrations. Professional formulas like Redken typically disclose their key active systems, such as the Interbond Technology in All Soft.
Review Authenticity Insights
Grade B Interpretation
The Grade B authenticity rating with 10% estimated fake reviews suggests generally reliable feedback, though approximately 1 in 10 reviews may be artificially positive. This is better than average for high-volume hair care products but warrants careful review scrutiny.
Trust Recommendation
Focus on verified purchase reviews that describe specific hair types and transformation timelines, as genuine users of this argan oil shampoo typically mention gradual improvement over 2-4 weeks rather than immediate miracles. The adjusted 4.60/5 rating from authentic reviews represents a more realistic expectation.
Tips for Reading Reviews
Prioritize reviews that mention using the complete All Soft system (shampoo with conditioner) and those describing hair's behavior between washes, as these indicate genuine testing. Be skeptical of reviews claiming this sulfate-containing formula behaves like sulfate-free alternatives.
Expert Perspective
Redken All Soft demonstrates strong consumer satisfaction with its 4.89/5 rating from over 29,000 reviews, though the adjusted 4.60/5 accounting for authenticity concerns suggests slightly more measured results. The formula's combination of argan oil for surface softness and soy protein for internal reinforcement addresses both immediate and long-term needs of dry, brittle hair. Its position as a salon-brand product available through retail channels offers professional-grade ingredients at accessible price points.
Purchase Considerations
Weigh whether your hair requires the specific protein-moisture balance this formula provides, as protein-sensitive hair may react differently to the soy protein component. Consider that this shampoo works optimally when paired with its matching conditioner to fully activate the Interbond Conditioning System.
Comparing Alternatives
Shoppers should compare All Soft's approach with other professional dry hair shampoos like Pureology Hydrate or Biolage Hydrasource, which use different moisturizing complexes.