Aveeno Skin Relief Moisturising Lotion, With Soothing Triple Oat Complex & Shea Butter, Suitable For Sensitive Skin, 72-Hour Intense Hydration, Helps Relieve Very Dry and Tight Skin, Unscented, 500ml

Aveeno Skin Relief Moisturising Lotion, With Soothing Triple Oat Complex & Shea Butter, Suitable For Sensitive Skin, 72-Hour Intense Hydration, Helps Relieve Very Dry and Tight Skin, Unscented, 500ml

ASIN: B08JL9KYBV
Analysis Date: Nov 24, 2025 (re-analyzed Nov 24, 2025)

Review Analysis Results

D
Authenticity Grade
42.00%
Fake Reviews
4.93
Original Rating
3.90
Adjusted Rating

Analysis Summary

The review set shows moderate signs of artificial content with several concerning patterns. While many reviews appear genuine with specific usage details and balanced feedback, there are clear indicators of manipulation: 1) Extremely high 5-star concentration (14/15 reviews are 5-star, 93%), 2) Multiple duplicate/repetitive reviews (R1EMCVQ24JSSQD appears twice with identical text), 3) Several overly generic, low-content reviews in different languages that lack substance, 4) Unnatural distribution with only one 4-star review among predominantly perfect scores. The presence of detailed, authentic-sounding reviews alongside obvious filler content suggests a mixed strategy of genuine and artificial reviews to boost ratings.

Review Statistics

5,999
Total Reviews on Amazon
-1.03
Rating Difference

Price Analysis

Aveeno positions as a trusted mid-range skincare brand with strong consumer ratings. Without the current Amazon price, compare against Boots/Superdrug (typically £12-£15) and watch for Subscribe & Save or bulk purchase discounts. Given the 4.93/5 rating, this product represents good value in the sensitive skin moisturiser category when purchased at or below £12.

MSRP Assessment

Estimated MSRP: £12-£15
Source: Brand typical pricing
Amazon Price: Unable to compare

Market Position

Positioning: Mid-range
Alternatives Range: £5-£25
Value: Offers premium oat-based formulation at a competitive price point compared to pharmacy brands like Eucerin or La Roche-Posay.

Buying Tips

Best Time to Buy: Best prices often during autumn/winter when dry skin products are promoted, or during Amazon Prime Day/Black Friday events.
Deal Indicators: Subscribe & Save discounts, multi-buy offers, or price drops below £10 for 500ml.
Watch For: Be wary of third-party sellers with prices significantly lower than £8 (may indicate expired/counterfeit stock) or unusually high prices above £20.
Price analysis generated by AI based on product category and market research. Actual prices may vary. Last analyzed: Dec 1, 2025

Understanding This Analysis

What does Grade D mean?

This product has significant review authenticity issues. Many reviews show patterns consistent with fake or incentivized reviews. Exercise caution.

Adjusted Rating Explained

The adjusted rating (3.90 stars) represents what we estimate this product's rating would be if fake reviews were removed. This product's adjusted rating is lower than Amazon's displayed rating (4.93 stars), suggesting positive fake reviews may be inflating the score.

How We Detect Fake Reviews

Our AI analyzes multiple factors: language patterns (generic vs. specific), reviewer behavior (history, timing), temporal anomalies (review clusters), verification status, sentiment authenticity, and statistical outliers. No single factor determines a review is fake - we look at the combination of signals.

Important Limitations

No automated system is perfect. Sophisticated fake reviews can evade detection, and some genuine reviews may be incorrectly flagged. Use this analysis as one data point in your purchasing decision, not the only factor. Reading actual review content yourself is always valuable.

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