Amazon Basics Memory Foam Mattress, Medium Firm, Cooling Gel, Queen Size Mattress, CertiPUR-US® Certified Foam, 80 x 60 x 10 inches, White/Gray

Amazon Basics Memory Foam Mattress, Medium Firm, Cooling Gel, Queen Size Mattress, CertiPUR-US® Certified Foam, 80 x 60 x 10 inches, White/Gray

ASIN: B07R1DQL6Q
Analysis Date: Nov 16, 2025 (re-analyzed Nov 16, 2025)

As an Amazon Associate I earn from qualifying purchases.

Review Analysis Results

C
Authenticity Grade
28.00%
Fake Reviews
4.67
Original Rating
4.00
Adjusted Rating

Analysis Summary

The reviews show a mixed pattern with some legitimate characteristics but several concerning elements. The overall rating distribution is heavily skewed toward 5-star reviews (10 out of 15 reviews), which is typical for incentivized or manipulated reviews. Several reviews contain overly enthusiastic language ('robbing Amazon,' 'best things I've ever bought') and repetitive themes about expansion and packaging. However, there are also authentic-seeming reviews with specific details, medical conditions, and balanced 3-4 star ratings that suggest some genuine feedback. The duplicate review (R8GG0EKU27DSC appears twice) and some generic language patterns raise concerns, but the presence of critical feedback and varied writing styles prevents a higher fake percentage assessment.

Review Statistics

6,807
Total Reviews on Amazon
-0.67
Rating Difference

Price Analysis

The Amazon Basics mattress is positioned as a budget-friendly option in the memory foam category. Given the high rating, it represents solid value for cost-conscious shoppers. Wait for seasonal promotions to purchase below $350 for the best deal.

MSRP Assessment

Estimated MSRP: $599
Source: Market research
Amazon Price: Below MSRP

Market Position

Positioning: Budget
Alternatives Range: $300-$1,200
Value: Offers basic memory foam features at an entry-level price point compared to established mattress brands.

Buying Tips

Best Time to Buy: Best deals often during major holidays (Memorial Day, July 4th, Black Friday) and Amazon Prime Day.
Deal Indicators: Price drops below $350, bundled offers with bedding accessories, or coupon discounts at checkout.
Watch For: Watch for temporary price increases before sales events and verify shipping/return costs.
Price analysis generated by AI based on product category and market research. Actual prices may vary. Last analyzed: Dec 1, 2025

Understanding This Analysis

What does Grade C mean?

This product has moderate review authenticity concerns. A notable portion of reviews show suspicious patterns. Consider reading reviews carefully before purchasing.

Adjusted Rating Explained

The adjusted rating (4.00 stars) represents what we estimate this product's rating would be if fake reviews were removed. This product's adjusted rating is lower than Amazon's displayed rating (4.67 stars), suggesting positive fake reviews may be inflating the score.

How We Detect Fake Reviews

Our AI analyzes multiple factors: language patterns (generic vs. specific), reviewer behavior (history, timing), temporal anomalies (review clusters), verification status, sentiment authenticity, and statistical outliers. No single factor determines a review is fake - we look at the combination of signals.

Important Limitations

No automated system is perfect. Sophisticated fake reviews can evade detection, and some genuine reviews may be incorrectly flagged. Use this analysis as one data point in your purchasing decision, not the only factor. Reading actual review content yourself is always valuable.

Share This Analysis

Learn More About Fake Reviews

Analyze new product