EXCELPURE 3US-AF01 Under Sink Water Filter Replacement for Filtrete Standard 3US-AF01 3US-AS01 Whirlpool WHCF-SRC WHCF-SUFC WHCF-SUF 4PACK

EXCELPURE 3US-AF01 Under Sink Water Filter Replacement for Filtrete Standard 3US-AF01 3US-AS01 Whirlpool WHCF-SRC WHCF-SUFC WHCF-SUF 4PACK

ASIN: B07B8B4CYB
Analysis Date: Nov 27, 2025 (re-analyzed Nov 27, 2025)

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Review Analysis Results

C
Authenticity Grade
28.00%
Fake Reviews
4.22
Original Rating
3.60
Adjusted Rating

Analysis Summary

The reviews show a mixed authenticity profile with several legitimate characteristics but some concerning patterns. Positive aspects include: natural variation in ratings (5, 4, 3, and 1-star), specific product details about filter performance and installation, and one detailed negative experience about receiving only 1 filter instead of 4. Concerning patterns include: high proportion of verified purchases (all reviews), predominantly 5-star ratings (7 of 9 reviews), and several brief, generic positive reviews that lack substantive detail. The reviews appear to be a mix of genuine customer experiences and potentially incentivized or formulaic positive reviews, but the presence of authentic negative feedback and varied writing styles suggests this is not predominantly fake.

Review Statistics

152
Total Reviews on Amazon
-0.62
Rating Difference

Price Analysis

This generic replacement filter likely offers good value for budget-conscious consumers who have verified compatibility with their system. Check current Amazon price against other generic brands (like Waterdrop, iSpring) and ensure the seller has reliable reviews. Given the 4.22/5 rating from 152 reviews, this appears to be a reputable budget option if priced competitively.

MSRP Assessment

Estimated MSRP: Unknown
Source: Unable to determine
Amazon Price: Unable to compare

Market Position

Positioning: Budget
Alternatives Range: $25-$45 for 4-pack replacements
Value: This appears to be a budget-friendly generic replacement filter offering significant savings compared to OEM brands like Filtrete or Whirlpool.

Buying Tips

Best Time to Buy: No strong seasonal pattern, but home improvement sales (spring/fall) may offer discounts
Deal Indicators: Price below $30 for 4-pack, bundled with other filter types, or with Subscribe & Save discount
Watch For: Watch for shipping costs that negate savings, verify exact model compatibility, and check expiration dates on filters
Price analysis generated by AI based on product category and market research. Actual prices may vary. Last analyzed: Dec 1, 2025

Understanding This Analysis

What does Grade C mean?

This product has moderate review authenticity concerns. A notable portion of reviews show suspicious patterns. Consider reading reviews carefully before purchasing.

Adjusted Rating Explained

The adjusted rating (3.60 stars) represents what we estimate this product's rating would be if fake reviews were removed. This product's adjusted rating is lower than Amazon's displayed rating (4.22 stars), suggesting positive fake reviews may be inflating the score.

How We Detect Fake Reviews

Our AI analyzes multiple factors: language patterns (generic vs. specific), reviewer behavior (history, timing), temporal anomalies (review clusters), verification status, sentiment authenticity, and statistical outliers. No single factor determines a review is fake - we look at the combination of signals.

Important Limitations

No automated system is perfect. Sophisticated fake reviews can evade detection, and some genuine reviews may be incorrectly flagged. Use this analysis as one data point in your purchasing decision, not the only factor. Reading actual review content yourself is always valuable.

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