What percentage of reviews are fake for this product?

42.00% of the analyzed reviews appear to be fake or inauthentic.

What is the authenticity grade for this product?

The product receives a grade of D based on review authenticity analysis.

How many reviews were analyzed?

15 reviews were analyzed for authenticity patterns.

What is the adjusted rating after removing fake reviews?

After removing suspicious reviews, the adjusted rating is 3.80 out of 5 stars.

How does this analysis help consumers?

This analysis helps consumers identify products with manipulated reviews, enabling more informed purchasing decisions based on genuine customer feedback.

Is this product priced fairly on Amazon?

Based on AI price analysis, this product is Unable to compare.

How is this product positioned in the market?

This product is positioned as a Mid-range to Premium option in its category.

Moroccan Argan Oil Shampoo and Conditioner Set - Sulfate Free, Anti Frizz Hydrating Care for Women - Deep Moisturizing Treatment for Color, Keratin Treated, Curly, Damaged and Dry Hair

Name: Moroccan Argan Oil Shampoo and Conditioner Set - Sulfate Free, Anti Frizz Hydrating Care for Women - Deep Moisturizing Treatment for Color, Keratin Treated, Curly, Damaged and Dry Hair
Brand: Amazon
SKU: B01CTNRVFM
Availability: InStock
Rating: 3.8 (15 reviews)

ASIN: B01CTNRVFM

Analysis Date: Nov 20, 2025 (re-analyzed Nov 20, 2025)

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Review Analysis Results

Authenticity Grade

42.00%

Fake Reviews

4.87

Original Rating

3.80

Adjusted Rating

Analysis Summary

Analysis reveals moderate concerns with review authenticity. While many reviews contain specific details and personal experiences that appear genuine, several patterns raise suspicion: extremely high 5-star concentration (14/15 reviews), repetitive language about 'soft hair' and 'amazing' results across multiple reviews, and some reviews with overly enthusiastic language that reads like marketing copy. The presence of Spanish reviews ('Me gustó', 'Excelente producto') in an English-dominated review set is unusual but not definitive. Positive aspects include detailed personal hair type descriptions and some negative comments about shipping time. The moderate score reflects that while some reviews appear authentic, the overall pattern suggests potential manipulation.

Review Statistics

13,393

Total Reviews on Amazon

-1.07

Rating Difference

Price Analysis

This Moroccan Argan Oil set appears to be a well-reviewed product in the mid-to-premium hair care segment. Without a current price, focus on comparing it to similar sulfate-free sets in the $25-$45 range. Wait for Amazon Prime Day or holiday sales for the best value, and always verify you're buying from Amazon or an authorized seller.

MSRP Assessment

Estimated MSRP: Unknown

Source: Unable to determine

Amazon Price: Unable to compare

Market Position

Positioning: Mid-range to Premium

Alternatives Range: $25-$45 for shampoo/conditioner sets

Value: With a 4.87/5 rating from over 13,000 reviews, this product offers strong perceived quality relative to alternatives in its category.

Buying Tips

Best Time to Buy: Best deals often appear during Amazon Prime Day, Black Friday, and holiday sales when hair care products are frequently discounted.

Deal Indicators: Look for Subscribe & Save discounts (typically 5-15% off), lightning deals, coupon clip offers, or bundle promotions with other hair care products.

Watch For: Watch for third-party sellers charging significantly above typical market prices; verify seller reputation and check if Amazon is the seller for best pricing and return policies.

Price analysis generated by AI based on product category and market research. Actual prices may vary. Last analyzed: Dec 1, 2025

Understanding This Analysis

What does Grade D mean?

This product has significant review authenticity issues. Many reviews show patterns consistent with fake or incentivized reviews. Exercise caution.

Adjusted Rating Explained

The adjusted rating (3.80 stars) represents what we estimate this product's rating would be if fake reviews were removed. This product's adjusted rating is lower than Amazon's displayed rating (4.87 stars), suggesting positive fake reviews may be inflating the score.

How We Detect Fake Reviews

Our AI analyzes multiple factors: language patterns (generic vs. specific), reviewer behavior (history, timing), temporal anomalies (review clusters), verification status, sentiment authenticity, and statistical outliers. No single factor determines a review is fake - we look at the combination of signals.

Important Limitations

No automated system is perfect. Sophisticated fake reviews can evade detection, and some genuine reviews may be incorrectly flagged. Use this analysis as one data point in your purchasing decision, not the only factor. Reading actual review content yourself is always valuable.