What percentage of reviews are fake for this product?

42.00% of the analyzed reviews appear to be fake or inauthentic.

What is the authenticity grade for this product?

The product receives a grade of D based on review authenticity analysis.

How many reviews were analyzed?

13 reviews were analyzed for authenticity patterns.

What is the adjusted rating after removing fake reviews?

After removing suspicious reviews, the adjusted rating is 3.90 out of 5 stars.

How does this analysis help consumers?

This analysis helps consumers identify products with manipulated reviews, enabling more informed purchasing decisions based on genuine customer feedback.

Is this product priced fairly on Amazon?

Based on AI price analysis, this product is Unable to compare.

How is this product positioned in the market?

This product is positioned as a Premium option in its category.

Now Foods, Ultra Omega-3, 500 Epa/250 Dha, 180 Softgels

Name: Now Foods, Ultra Omega-3, 500 Epa/250 Dha, 180 Softgels
Brand: Amazon
SKU: B000SE5SY6
Availability: InStock
Rating: 3.9 (13 reviews)

ASIN: B000SE5SY6

Analysis Date: Nov 23, 2025

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Review Analysis Results

Authenticity Grade

42.00%

Fake Reviews

4.92

Original Rating

3.90

Adjusted Rating

Analysis Summary

Analysis reveals moderate concerns about review authenticity. While some reviews appear genuine with specific details about product experience, there are several red flags: 1) Extremely high 5-star concentration (14/15 reviews are 5-star, 1 is 4-star) with minimal critical feedback, 2) Multiple overly simplistic reviews ('Works', 'Authentic', 'Best') that lack substantive content, 3) Several reviews use similar marketing language about 'best price' and 'high quality' without personal experience details, 4) The single 4-star review still uses minimal language ('nice') suggesting possible padding. However, several reviews do contain authentic-sounding details about enteric coating, molecular distillation, and specific usage patterns that balance the assessment.

Review Statistics

3,626

Total Reviews on Amazon

-1.02

Rating Difference

Price Analysis

Now Foods Ultra Omega-3 is a premium imported supplement in India, typically priced higher than domestic alternatives due to its concentration and brand reputation. Since the current Amazon price is unknown, monitor the listing during sales events for the best value. Always verify seller authenticity when purchasing imported health supplements online.

MSRP Assessment

Estimated MSRP: ₹3,500-₹4,200

Source: Market research

Amazon Price: Unable to compare

Market Position

Positioning: Premium

Alternatives Range: ₹1,200-₹3,500

Value: Now Foods offers pharmaceutical-grade purity and high EPA/DHA concentration, justifying its premium positioning versus most Indian supplement brands.

Buying Tips

Best Time to Buy: Best during major sales events like Amazon Great Indian Festival or Prime Day when imported supplements often see 20-30% discounts.

Deal Indicators: Look for price drops below ₹2,800, bundled offers with other supplements, or additional cashback through Amazon Pay or bank offers.

Watch For: Watch for sellers with significantly lower prices than established sellers, as imported supplements may be counterfeit or near expiry; check seller ratings and return policies carefully.

Price analysis generated by AI based on product category and market research. Actual prices may vary. Last analyzed: Dec 1, 2025

Understanding This Analysis

What does Grade D mean?

This product has significant review authenticity issues. Many reviews show patterns consistent with fake or incentivized reviews. Exercise caution.

Adjusted Rating Explained

The adjusted rating (3.90 stars) represents what we estimate this product's rating would be if fake reviews were removed. This product's adjusted rating is lower than Amazon's displayed rating (4.92 stars), suggesting positive fake reviews may be inflating the score.

How We Detect Fake Reviews

Our AI analyzes multiple factors: language patterns (generic vs. specific), reviewer behavior (history, timing), temporal anomalies (review clusters), verification status, sentiment authenticity, and statistical outliers. No single factor determines a review is fake - we look at the combination of signals.

Important Limitations

No automated system is perfect. Sophisticated fake reviews can evade detection, and some genuine reviews may be incorrectly flagged. Use this analysis as one data point in your purchasing decision, not the only factor. Reading actual review content yourself is always valuable.