TIRTIR Waterproof Setting Spray – 24 Hour Long Lasting Fix, Sweatproof Water Resistant Makeup Finisher – Ethanol Free, Semi Matte Finish for Oily Skin – Korean Makeup Fixer
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Review Analysis Results
Analysis Summary
This product shows a moderately concerning fake review percentage of 42%, primarily driven by several suspicious patterns in the 5-star reviews. The rating distribution is heavily skewed toward perfect scores with 10 out of 14 reviews being 5-star, while only 2 reviews are 3-star and 1 each for 4-star and 2-star ratings. This imbalance suggests potential review manipulation, as legitimate products typically show more balanced rating distributions. The verified purchase rate appears normal, but the overwhelming positivity raises flags about organic authenticity.
Several reviews exhibit classic fake review language patterns, including excessive enthusiasm with multiple exclamation points and hyperbolic claims. For example, review R37UP5CGFAOWBA states 'Wow!!!! I needed a good setting spray for my wedding and this one was recommended. I am absolutely shocked at the performance...' while R3E33JPQHL0AUX mentions 'This Titir setting spray just won the Allure Best of Beauty award and it is so deserving, because it is indeed the best.' These reviews read more like marketing copy than genuine user experiences.
The authenticity indicators show mixed signals - some reviews provide specific usage scenarios (wedding, Texas heat, work events) which adds credibility, but others lack detailed personal experiences. The timing and emotional tone varies significantly, with some reviews appearing overly enthusiastic while others provide balanced critiques. The presence of international reviews in different languages (Portuguese, Spanish, Italian) could indicate either genuine global usage or coordinated review campaigns from different regions.
Key concerns include repetitive language about 'long-lasting' performance and 'lightweight feel' across multiple reviews, suggesting possible templated content. However, the presence of authentic-sounding negative and mixed reviews (like the Brazilian makeup artist who found it ineffective and the user who dislikes the dewy finish) provides some balance. The product appears to be heavily promoted on social media platforms like TikTok, which may explain both genuine enthusiasm and potential incentivized reviews.
Key patterns identified in the review analysis include: excessive exclamation points and enthusiasm, repetitive 'long-lasting' claims, social media platform mentions (TikTok).
Review Statistics
About Review Data Collection
We extract as much review data as Amazon makes available at the time of analysis. The amount may vary due to Amazon's rate limiting, regional restrictions, or other factors. Our analysis is based on the reviews we successfully collected.
Want to analyze more reviews? Install the Null Fake Chrome extension to capture and analyze additional reviews as you browse Amazon.
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Price Analysis
This Korean makeup fixer sits in the mid-to-premium segment of setting sprays with strong reviews suggesting good performance. Without current Amazon pricing, monitor for drops below $25 for good value. Given the 4.47/5 rating from 3,864 reviews, it appears well-regarded in its category when priced competitively.
MSRP Assessment
Market Position
Buying Tips
Understanding This Analysis
What does Grade D mean?
This product has significant review authenticity issues. Many reviews show patterns consistent with fake or incentivized reviews. Exercise caution.
Adjusted Rating Explained
The adjusted rating (3.50 stars) represents what we estimate this product's rating would be if fake reviews were removed. This product's adjusted rating is lower than Amazon's displayed rating (4.47 stars), suggesting positive fake reviews may be inflating the score.
How We Detect Fake Reviews
Our AI analyzes multiple factors: language patterns (generic vs. specific), reviewer behavior (history, timing), temporal anomalies (review clusters), verification status, sentiment authenticity, and statistical outliers. No single factor determines a review is fake - we look at the combination of signals.
Important Limitations
No automated system is perfect. Sophisticated fake reviews can evade detection, and some genuine reviews may be incorrectly flagged. Use this analysis as one data point in your purchasing decision, not the only factor. Reading actual review content yourself is always valuable.
