SheaMoisture Intensive Hydration Hair Masque Manuka Honey & Mafura Oil For Dry, Damaged Hair Deep Conditioning Hair Treatment 11.5 oz

SheaMoisture Intensive Hydration Hair Masque Manuka Honey & Mafura Oil For Dry, Damaged Hair Deep Conditioning Hair Treatment 11.5 oz

ASIN: B07NSZHMWD
Analysis Date: Jan 6, 2026 (re-analyzed Jan 6, 2026)

As an Amazon Associate I earn from qualifying purchases.

Review Analysis Results

B
Authenticity Grade
12.00%
Fake Reviews
4.73
Original Rating
4.40
Adjusted Rating

Analysis Summary

The overwhelming majority of these reviews appear genuine, with only minimal indications of potential inauthenticity. All 16 reviews are verified purchases, which significantly increases their credibility. The reviews display a healthy mix of detailed personal experiences, specific hair type descriptions, and varied writing styles that suggest authentic user feedback rather than coordinated manipulation. The presence of multiple languages (English, Spanish, Arabic) and different review lengths further supports organic user engagement.

Strong evidence of authenticity includes numerous reviews with specific personal context: review #1 uses creative metaphorical language describing hair as a 'drama queen,' review #6 details having 'A LOT of fine hair' while being 'in my 60s,' and review #7 provides extensive hair type analysis (2b to 2c, possibly 3a). Review #14 offers comparative analysis with other brands (Prohall de coco, nanobotox, rosemind) and mentions specific treatment history (nanoplastia). These detailed, idiosyncratic accounts strongly indicate genuine user experiences rather than manufactured content.

The only minor concerns involve a few very brief reviews (#10, #11, #15) that lack specific details, but these could simply be from users who prefer concise feedback. Review #12 in Arabic and #13 in Spanish show authentic regional usage patterns. The single 2-star review (#13) provides balanced perspective and mentions receiving the product intact, which adds credibility rather than suggesting manipulation. There are no clear patterns of repetitive marketing language or coordinated phrasing across multiple reviews.

Overall, this appears to be a well-reviewed product with overwhelmingly genuine feedback. The few brief reviews don't constitute evidence of manipulation, especially when viewed alongside the numerous detailed, personalized accounts. The product seems to perform well for various hair types (curly, dry, color-treated, aging hair) based on consistent themes in the authentic reviews, with users appreciating its moisturizing properties without heaviness or greasiness.

Key patterns identified in the review analysis include: Verified purchase status for all reviews, Multiple languages present (English, Spanish, Arabic), Varied review lengths from brief to highly detailed.

Review Statistics

19,820
Total Reviews on Amazon
-0.33
Rating Difference

Price Analysis

SheaMoisture products typically position in the mid-range hair care market with good value for natural ingredient formulations. Since the current Amazon price is unknown, compare against the estimated $14.99 MSRP and watch for Subscribe & Save options or seasonal promotions. Always verify seller ratings and check for current coupons before purchasing.

MSRP Assessment

Estimated MSRP: $14.99
Source: Brand typical pricing
Amazon Price: Unable to compare

Market Position

Positioning: Mid-range
Alternatives Range: $8-$25
Value: Offers premium natural ingredients at a competitive mid-range price point compared to similar deep conditioning treatments.

Buying Tips

Best Time to Buy: Best deals often appear during Amazon Prime Day, Black Friday, and back-to-school sales periods.
Deal Indicators: Look for Subscribe & Save discounts, coupon clip offers, or multi-pack bundles for better value.
Watch For: Watch for third-party sellers charging significantly above typical retail; verify seller reputation and check for counterfeit products.
Price analysis generated by AI based on product category and market research. Actual prices may vary. Last analyzed: Jan 6, 2026

Understanding This Analysis

What does Grade B mean?

This product has good review authenticity with minor concerns. While most reviews appear genuine, we detected some patterns that warrant mild caution.

Adjusted Rating Explained

The adjusted rating (4.40 stars) represents what we estimate this product's rating would be if fake reviews were removed. This product's adjusted rating is lower than Amazon's displayed rating (4.73 stars), suggesting positive fake reviews may be inflating the score.

How We Detect Fake Reviews

Our AI analyzes multiple factors: language patterns (generic vs. specific), reviewer behavior (history, timing), temporal anomalies (review clusters), verification status, sentiment authenticity, and statistical outliers. No single factor determines a review is fake - we look at the combination of signals.

Important Limitations

No automated system is perfect. Sophisticated fake reviews can evade detection, and some genuine reviews may be incorrectly flagged. Use this analysis as one data point in your purchasing decision, not the only factor. Reading actual review content yourself is always valuable.

Share This Analysis

Learn More About Fake Reviews

Analyze new product