Dr. Su Exosome Anti-Ageing serum for hydrating, firming, plumping made with Hyaluronic acid & copper peptides

Dr. Su Exosome Anti-Ageing serum for hydrating, firming, plumping made with Hyaluronic acid & copper peptides

ASIN: B0DZ6BJGF1
Analysis Date: Nov 27, 2025 (re-analyzed Nov 27, 2025)

Review Analysis Results

D
Authenticity Grade
65.00%
Fake Reviews
5.00
Original Rating
3.40
Adjusted Rating

Analysis Summary

This product shows significant signs of review manipulation with approximately 65% of reviews appearing inauthentic. The review set consists entirely of 5-star ratings with no critical feedback, which is statistically improbable for any consumer product. Multiple reviews contain identical or near-identical phrasing, particularly reviews R2PS66TSVMAOHI and RFR8QWDMETQZL which appear twice with the exact same text. The uniform positivity across all reviews without any mention of drawbacks or individual experiences raises serious authenticity concerns.

Several reviews exhibit classic fake review patterns including repetitive marketing language and exaggerated claims. For example, review R2PS66TSVMAOHI states 'Amazing serum very effective and lightweight quickly absorbed my skin feels so smooth and hydrating good for pigmentation, anti aging and barrier repair' - this reads like a product description checklist rather than genuine user experience. Similarly, review R3426N70U6QB0R uses excessive emojis and hyperbolic language like 'total game changer' and 'unreal' glow, which are common in incentivized reviews.

The timing and specificity indicators are concerning - multiple reviews mention using the product for only a short period ('one week' in RSEQ7A5Y7N3M5, 'almost 10 days' in RQ2AJ36GGJGCS) while making dramatic claims about anti-aging and pigmentation results that would typically require longer usage. Review R250NCGP9IJGIX contains the contradictory statement 'Just got the product and I've been using it for a long time now,' indicating potential copy-paste errors common in fake review operations.

While there are a few reviews that show more authentic characteristics with specific usage details (like R1DCYENQ853XGR mentioning it works well under moisturizer), the overwhelming pattern suggests coordinated review manipulation. The duplicate reviews and repetitive marketing language strongly indicate this product has a high percentage of inauthentic feedback designed to boost ratings artificially.

Key patterns identified in the review analysis include: Duplicate review text appearing multiple times, Marketing checklist language covering multiple benefits, Excessive emojis and hyperbolic claims.

Review Statistics

About Review Data Collection

We extract as much review data as Amazon makes available at the time of analysis. The amount may vary due to Amazon's rate limiting, regional restrictions, or other factors. Our analysis is based on the reviews we successfully collected.

33
Total Reviews on Amazon
15
Reviews Analyzed
5
Genuine Reviews
10
Fake Reviews
-1.60
Rating Difference

Want to analyze more reviews? Install the Null Fake Chrome extension to capture and analyze additional reviews as you browse Amazon.

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Price Analysis

This is a premium anti-aging serum likely priced higher than mass-market alternatives due to specialized ingredients. Since the current Amazon price is unknown, compare it to the ₹2,500-₹3,500 category average and wait for verified seller discounts during sales. Prioritize purchasing from authorized sellers to avoid counterfeit risks.

MSRP Assessment

Estimated MSRP: ₹2,500-₹3,500
Source: Product category average
Amazon Price: Unable to compare

Market Position

Positioning: Premium
Alternatives Range: ₹500-₹3,000
Value: Positioned as a premium anti-aging serum with specialized ingredients like exosomes and copper peptides, justifying higher pricing than basic hyaluronic acid serums.

Buying Tips

Best Time to Buy: Best during major sales (Amazon Great Indian Festival, Prime Day) or brand-specific promotions.
Deal Indicators: Look for bundle offers (with moisturizer/cleanser), subscription discounts, or coupons reducing price by 20-30%.
Watch For: Be wary of prices significantly lower than ₹1,500, which may indicate counterfeit or expired stock given the premium ingredients.
Price analysis generated by AI based on product category and market research. Actual prices may vary. Last analyzed: Dec 1, 2025

Understanding This Analysis

What does Grade D mean?

This product has significant review authenticity issues. Many reviews show patterns consistent with fake or incentivized reviews. Exercise caution.

Adjusted Rating Explained

The adjusted rating (3.40 stars) represents what we estimate this product's rating would be if fake reviews were removed. This product's adjusted rating is lower than Amazon's displayed rating (5.00 stars), suggesting positive fake reviews may be inflating the score.

How We Detect Fake Reviews

Our AI analyzes multiple factors: language patterns (generic vs. specific), reviewer behavior (history, timing), temporal anomalies (review clusters), verification status, sentiment authenticity, and statistical outliers. No single factor determines a review is fake - we look at the combination of signals.

Important Limitations

No automated system is perfect. Sophisticated fake reviews can evade detection, and some genuine reviews may be incorrectly flagged. Use this analysis as one data point in your purchasing decision, not the only factor. Reading actual review content yourself is always valuable.

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