Oral-B iO2 Electric Toothbrush, 1 Gentle Care Toothbrush Head, 1 Travel Case, 1 Travel Refill Holder, Oral B Toothbrush Adults (Night Black), Designed by Braun, 2 Pin Plug

Oral-B iO2 Electric Toothbrush, 1 Gentle Care Toothbrush Head, 1 Travel Case, 1 Travel Refill Holder, Oral B Toothbrush Adults (Night Black), Designed by Braun, 2 Pin Plug

Oral-B iO2 Electric Toothbrush, 1 Gentle Care Toothbrush Head, 1 Travel Case, 1 Travel Refill Holder, Oral B Toothbrush Adults (Night Black), Designed by Braun, 2 Pin Plug

ASIN: B0DNG35BVM
Analysis Date: Dec 18, 2025

Review Analysis Results

B
Authenticity Grade
10.00%
Fake Reviews
4.60
Original Rating
4.40
Adjusted Rating

Analysis Summary

Based on the provided review data, this product appears to have overwhelmingly genuine customer feedback. The dataset shows 9 out of 10 reviews are positive (4-5 stars), which is entirely normal for a quality product that meets customer expectations. The single 3-star review adds credibility to the overall rating distribution, as purely manipulated review sets rarely include moderate ratings that could lower the average score. The verification status (all marked 'U') indicates these are unverified purchases, which slightly reduces confidence but doesn't inherently indicate manipulation.

Multiple factors point to authenticity in this dataset. The presence of a 3-star review demonstrates natural variation in customer experiences rather than a manufactured perfect score. The rating distribution (90% positive, 10% moderate) follows typical patterns for products that generally satisfy customers. While the reviews lack detailed text excerpts for deeper analysis, the rating spread itself suggests organic customer feedback rather than coordinated manipulation.

There are minimal concerns about potential manipulation in this dataset. The primary limitation is the absence of review text content, which prevents analysis of language patterns, specificity, or personal context that would provide stronger authenticity signals. The uniform 'U' designation for all reviews means none are verified purchases, slightly reducing confidence compared to verified purchase reviews. However, these factors alone don't constitute evidence of manipulation.

In summary, this review set shows strong indicators of authenticity with natural rating distribution and no clear manipulation patterns. The single moderate rating among predominantly positive reviews suggests genuine customer experiences rather than manufactured praise. While the lack of review text and verification limits deeper analysis, the available data aligns with normal patterns for a product receiving mostly satisfied customer feedback.

Key patterns identified in the review analysis include: Natural rating distribution with one moderate review, No perfect 5-star uniformity, Typical positive skew for satisfactory product.

Review Statistics

About Review Data Collection

We extract as much review data as Amazon makes available at the time of analysis. The amount may vary due to Amazon's rate limiting, regional restrictions, or other factors. Our analysis is based on the reviews we successfully collected.

93,044
Total Reviews on Amazon
10
Reviews Analyzed
9
Genuine Reviews
1
Fake Reviews
-0.20
Rating Difference

Want to analyze more reviews? Install the Null Fake Chrome extension to capture and analyze additional reviews as you browse Amazon.

Free, quick to install, and works on Chrome, Edge, Brave, and other Chromium browsers.

Price Analysis

The Oral-B iO2 is a well-reviewed mid-range electric toothbrush. Without a current Amazon price, compare it against the typical £129.99 MSRP and similar models from Philips Sonicare. Wait for a seasonal sale or bundle offer for the best value.

MSRP Assessment

Estimated MSRP: £129.99
Source: Brand typical pricing
Amazon Price: Unable to compare

Market Position

Positioning: Mid-range
Alternatives Range: £30-£250
Value: The Oral-B iO2 offers smart features and premium cleaning performance at a more accessible price point than the higher-end iO models.

Buying Tips

Best Time to Buy: Best deals often appear during Black Friday, Amazon Prime Day, and post-Christmas sales.
Deal Indicators: Look for bundle deals with extra brush heads, price drops below £80, or discounts from official Oral-B sellers.
Watch For: Be wary of significantly lower prices from non-UK sellers (warranty issues) and check that the 2-pin plug includes a UK adapter.
Price analysis generated by AI based on product category and market research. Actual prices may vary. Last analyzed: Dec 18, 2025

Understanding This Analysis

What does Grade B mean?

This product has good review authenticity with minor concerns. While most reviews appear genuine, we detected some patterns that warrant mild caution.

Adjusted Rating Explained

The adjusted rating (4.40 stars) represents what we estimate this product's rating would be if fake reviews were removed. This product's adjusted rating is lower than Amazon's displayed rating (4.60 stars), suggesting positive fake reviews may be inflating the score.

How We Detect Fake Reviews

Our AI analyzes multiple factors: language patterns (generic vs. specific), reviewer behavior (history, timing), temporal anomalies (review clusters), verification status, sentiment authenticity, and statistical outliers. No single factor determines a review is fake - we look at the combination of signals.

Important Limitations

No automated system is perfect. Sophisticated fake reviews can evade detection, and some genuine reviews may be incorrectly flagged. Use this analysis as one data point in your purchasing decision, not the only factor. Reading actual review content yourself is always valuable.

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How Our Analysis Works

Detailed explanation of our AI methodology

Spotting Fake Reviews Yourself

10 warning signs to watch for

Frequently Asked Questions

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